Betsy Talbot recently launched the first book in her Late Bloomer series, which features a circle of 5 lifelong friends who are rediscovering love in their 40s. It was important to Betsy to write relatable characters to her life that showcase experiences and situations that are more common for the older reader. Betsy leveraged her experience in publishing non-fiction books to create systems and processes that support her fiction writing business, and it’s clear that she has a laser like focus on her goals. Betsy watches others who are successful and learns how to mimic their systems and incorporate those lessons into her processes, but always offers some follow-up value when asking for help. Also, Betsy shares some great insight on how to create compelling reader goodies to engage your readers.
Betsy is a fellow podcaster and reached out to me as she was prepping to launch her new (and first) romance novel. What I loved about this interview is that Betsy brings the lens of business to every decision she’s made in this endeavor, and I think that’s a perspective that we often lose sight of during the daily grind. I know that I will be using the idea of having at a minimum a promo plan before I start writing my next book. I think you will find a lot of great tips and tricks here to use in your writing business.